What's about :

A research service which supplies the customer with data and high added value information required for business management and decision making.

Creasys's tools:

• quantitative investigation - qualitative investigation
• analysis and benchmarking - integrated communication (both private and institutional)

The services consist of the following stages:
1- market research
2- planning of goods and services
3- the launching of product/services
4- flow management
5- future plans

• benchmarking (directional; products; organisational; processes)
• customer satisfaction (analysis of the user's opinion with the aim of identifying their perceived quality in respect of the services offered)
• market research:

• °market analysis °B2B research °consumer °concept °mystery client °prospect °brand equity °product testing °usability testing °price testing °pre and post advertisement testing °lost clients °market potential

• SMEs: specific advice to SMEs, consisting of high standards and sharing of services among more companies. Forming part of this category are: °omnibus multiclient investigation °desk research °research with predefined budget °integrated advice in marketing and communication °research on consumption, consumer needs, choice factor, brand name preferences, product satisfaction, services and advertising

Main Advantages:

• understanding the strengths and weaknesses
• profiting from the business – traditional and new markets relationship
• managing in a sustainable approach the business complexity, planning and checking strategies and actions taken, as well as the achievement of the expected results
• enhancing the actual list of products/services, focusing on quality and innovative solutions to distinguish oneself from competitors and anticipate new trends and needs.
• monitoring customer satisfaction